Get Z and Millennials: How They Use Public Libraries and Identify Through Media Use

This 2023 report is organized into five parts:

1. Gen Z library use and non-use.

2. How Gen Z and millennials use media and discover books.

3. Gen Z and millennials’ identity categories such as readers, gamers, makers, and fans.

4. Challenges libraries face in growing Gen Z and millennials’ engagement.

5. Recommendations for how libraries can connect with Gen Z and millennials